You can search for a keyword and get suggestions of questions that people ask related to that keyword. A tool that I find effective for creating great titles is. “After your video will be watched by more people, beyond your core audience, CTRs will decline, but if you choose a subject line and title that is specific and it represents the content of the video you will notice an increase in overall views and watch time and you will have a high average percentage viewed.“Īllison Chaney of Boot Camp Digital says, ”A compelling title can greatly improve CTR. “Keep in mind that CTRs are the highest immediately after you upload your video, because your fans and subscribers will be notified about the new content,” says Bernadett Dioszegi of Bannersnack. Related: Use These 11 YouTube SEO Tips to Improve Your Search Rankings 2. Questions usually work well as do calling out things that most people think are true (but you’re suggesting that they’re wrong).” Don’t repeat the same video title, instead, word it so that it invites curiosity. And there are nuances to this – that is, there is usually a sweet spot of 3-7 words that you can fit before it becomes (a) too long, or (b) too small to read.Īnd when it comes to the copywriting of the overlay text, again, it must be catchy. “If you think about it, the thumbnail is tiny on desktop and on the mobile app, therefore, it needs to be catchy and visible.Īt the same time, you want to include text as a layer on the thumbnail visual media. “First, the visual that you use MUST capture IMMEDIATE attention,” says Cheung. It helps us to build an emotional connection and it does help us to increase CTR on YouTube, big time.”Īnd, Daniel Cheung of Make SEO Simple Again shares some additional tips to make your thumbnail stand out. We always include a human face in our thumbnails. Olga Bedrina of adds, “We discovered that out of the many tasks one needs to do to ensure her videos get the clicks and views on YouTube, creating click-worthy thumbnails seems to be the most essential. Instead, work with your graphics team to come up with a template that allows you to insert an attention-grabbing image and/or text.”įor example, Blake Bobit of Solution Scout says, “Make a surprised face and point at something on the thumbnail. Don’t just go with the default frame YouTube selects. So, spend the bulk of your time making a thumbnail that will stand out and you won’t go wrong and your time will be well spent.”Īlistair Dodds of Ever Increasing Circles agrees, “Take the time to create an eye-catching thumbnail. Nikola Roza of Nikola Roza- SEO for the Poor and Determined adds, “Video thumbnails are crucial to optimize simply because they’re the largest element of your result in YouTube search and related videos sidebar.Īnd also because we humans are visual-oriented creatures (as opposed to animals who’re scent-oriented), and our eyes are drawn to pretty imagery. To this day, having eye-catching thumbnails with the right color schemes and fonts go a long way in getting more clicks than other videos on the results page.” Itamar Blauer says, “Click-through-rates on YouTube are largely impacted by the thumbnail of a video. “Use your brand colors and pictures related to the video.” “Use eye-catching thumbnails that are relevant to your videos,” says Andre Oentoro of Milkwhale. Tracking all these metrics in Youtube Analytics can be time-consuming, and you might find the visualizations limiting since you can’t combine your most important YouTube metrics in one view.īut we’ve made this possible by building a plug-and-play dashboard that takes your YouTube Analytics data and automatically visualizes the right metrics to give you an in-depth analysis of your channel’s performance. Engagement metrics: Metrics such as likes and dislikes, top playlists, show you how are people engaging with your channel and videos.Discovery metrics: Metrics such as impressions, top searched terms, traffic sources, and CTR shows how people discover your videos and how good is your YouTube SEO.Audience metrics: Metrics such as unique viewers, average views per viewer, and various audience demographics help you understand who watches your videos.There are 3 sets of YouTube metrics that can help you chart your overall channel performance, identify average trends, and ultimately grow your channel:

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